The marketing manager is responsible for providing the direction, advice and counsel for the planning, development and implementation of sales and marketing programs designed to achieve your company's business objectives. This person directs the activities of advertising, public relations, promotion and research programs as needed to promote the company's products or services and to attract potential customers.
Red Rock is an alliance of professionals, each with in-depth knowledge of specific marketing disciplines accented with "real world" business management experience. We have all owned our own businesses and understand the importance of integrating the marketing communications process across all company departments.
We are experienced in maximizing the effectiveness of traditional communication vehicles and know how to best leverage the "new" interactive media.
We offer the kind of big picture thinking you would expect from a management team with more than 50 years of consumer marketing and business-to-business strategic planning and brand positioning experience.
Lee Taylor has more than 30 years' experience in marketing strategy, new business start-ups and business infrastructure development. An innovative, entrepreneurial leader in business management and packaged goods marketing, Taylor has held positions in corporate marketing, as well as in general management/ownership of promotional marketing companies.
Taylor previously founded and managed Pro Motion, Inc. a national promotional marketing company, and served as deputy general manager of McCann-Erickson's St. Louis Event Marketing office. He also was director of marketing for Continental Baking Company/Ralston Purina and was in account management at D'Arcy-MacManus & Masius.